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1993-08-09
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From: martin@thed.usup.uk22.bull.co.uk (Martin Percival)
Subject: Re: Sudden leap in share price
Date: Wed, 26 May 1993 10:06:57 GMT
NOW TEXAS INSTRUMENTS LICENCES THE ARM RISC CORE
In a break from Advanced RISC Machines Ltd's usual policy of
licensing entire ARM chips to its semiconductor partners, it is
simply licensing the 32-bit core to Texas Instruments Inc for
use in real-time control applications for the automotive
industry. Texas Instruments intends to incorporate the
architecture into its Prism range of 8-bit and 16-bit customised
microcontrollers (CI No 2,003) to create deeply embedded
controllers for applications such as engine and chassis control.
It also plans to combine the core with its own customisable
signal processors to create highly integrated and differentiated
signal processing systems for such applications as cellular
products and hard disk drives. Ultimately, it wants to use ARM
technology in the mobile computing arena. Texas Instruments said
the decision to sign the non-exclusive agreement was based on
several factors: first, the technology is available now; second,
the ARM core operates at low voltages and offers "the best MIPS
per Watt in the industry" - approximately 200 MIPS per Watt,
compared with the AT&T Co Hobbit at 37 MIPS per Watt; third, it
integrates easily into larger chip designs; fourth, it provides
good price-performance - to buy chips in volume from Advanced
RISC would cost less than $30 per unit; fourth, the chip is tiny
- an ARM6L has a die size of 5.9mm square - and there is a
strong need in the automotive industry to reduce the size and
weight of components. Advanced RISC Machines is charging Texas
Intruments a licensing fee for its technology and will charge a
royalty per chip shipped. It will also undertake joint
development work with a team of Texas engineers. The
Cambridge-based group said the deal is the first step in
broadening the customer base for ARM chips, and opening the
technology up for use in niche consumer markets, where low power
consumption and low cost are key. It also sees the pact
accelerating "the acceptance of the ARM architecture as the
predominant processor for new emerging applications".
Hope this gives everyone a warm glow :-)
Martin
PS Ignore the posting header, you can reach me at percival_martin@tandem.com
From: bilsby@hermes.mod.uk (David Bilsby)
Subject: ARM and Texas Instruments part 2
Date: 3 Jun 1993 14:50:33 GMT
At last the news servers going again. Heres part 2 of the ARM & TI story
from Electronics Weekly. Again its been ocr'd by a PC.
ARM has entered a new market by signing a deal with Texas Instruments.
Richard Wilson reports.
Cambridge-based microprocessor design-house Advanced RISC Machines (ARM)
has secured the fourth and arguably most important licensee for its ARM
architecture.
The deal with Texas Instruments, the sixth largest semiconductor manufacturer
in the world, is not only important for the market acceptance of the ARM, it
also links the ARM embedded microprocessor core to a market leading digital
signal processing (DSP) supplier. TI intends to use the ARM core in a new
family of real-time embedded control products for the growing automotive
electronics market.
That's a new market for ARM and one which it is well suited to, being a compact
and robust 32-bit Risc microprocessor technology which does not cost an arm and
a leg.
"This agreement with Texas Instruments," said Robin Saxby, managing director of
ARM, "will accelerate the acceptance of the ARM architecture as the predominant
processor for new applications requiring the best combination of performance
over power consumption and performance over cost."
TI is far and away the largest chip supplier to license the ARM architecture.
VLSI Technology, the US ASIC specialist which founded ARM in 1990 with Acorn
Computers and Apple, was the company's first manufacturer and licensee. Last
year GEC Plessey Semiconductor (GPS) became the second licensee and in March
Sharp became the first Japanese licensee.
The TI deal is different from previous licensing agreements in that it is
designed to target the ARM architecture at a specific market, in TI's case the
automotive market. It does not include ARM's standalone Risc chips which are
already made by VLSI, GPS and in the near future Sharp.
It is a clever move which increases ARM's market presence without standing on
the toes of strategically important partners. In theory the Risc processing
market is large and diverse enough to keep everyone happy.
The low cost low power characteristics of the ARM have made it one of the
contenders for the emerging market for low cost handheld computers, known as
personal digital assistants (PDAs). The ARM610 is used by Apple in its Newton
PDA.
A slimmed down ARM without cache, FIFO and memory management, the ARM60 is used
in the consumer interactive compact disc systems developed by 3DO of the US.
GPS has been making both those Risc chips and the latest ARM250, the computer
on a chip used by Acorn Computer, since the middle of last year.
Like all Risc microprocessor designers ARM's strategy is to get its
architecture adopted in as many applications as possible.
VLSI and GPS are developing application specific products based on the ARM6
core for mobile communications. data communications, video-processing and even
smart cards. The TI deal now adds the important automotive electronics market
to that list.
TI will use the ARM6 core in its customised DSP devices, but it will also
incorporate the ARM6 in its Prism library of mixed analogue and digital circuit
blocks. "The addition of a low power, low voltage ARM core," said Tom Engibous,
senior vice president of TI's semiconductor group, "further strengthens our
capabilities to deliver application specific derivatives for existing
and emerging markets."
Prism is at the centre of TI's bid to enter the automotive electronic market,
and will be used to design real-time engine management systems.
It may have taken ARM three years to sign up its first four licensees, but it
is just possible company has one or two more in the pipeline.
Its plans are now to identify and enter as many market segments as possible.
The TI agreement is likely to set the pattern for the future of the ARM
architecture.
From Electronics Weekly 26th May.